I am truly happy and proud to give back to my Continent one I would choose time and again if I am given the opportunity to do so.

Nescafe, the World’s Leading Coffee Brand is giving $30 000 to a smart Young Entrepreneur from any Country in Africa. In order to ensure we have the best possible dream that we can help get started, they have added the component of a high level jury who will select from the 4 finalists shortlisted by online voting, the ultimate dream that Nescafe should support.
I feel truly honored to be announced as one of the 3 Judges across the Continent alongside Adama Paris, a globally recognized Senegalese Fashion Entrepreneur & Founder, Dakar Fashion Week and Fred Swaniker, Founder – Africa Leadership Academy. If you qualify or you know a smart young person somewhere on the Continent who should win this, visit getstartedafrica.com.

Here’s to you, the People of my Generation.

“This year’s ‘Get Started’ is about creating a deeper connection with the youths and inspiring them,” said Roman Irrure, Business Executive Manager of Nescafé  at Nestlé Central and West Africa. “It’s not just about dreaming, but making dreams more concrete and powerful.”

With the help of influencers from various West African countries, the programme will support young entrepreneurs through funding and coaching. It will also foster their entrepreneurial spirit and encourage peer networking. 

The Nescafé team and a group of popular and influential West African bloggers and entrepreneurs will select four finalists based on relevance and public vote. The finalists will be provided with mentoring sessions via Google Hangout before they present their dreams to a jury. The winner will receive financial support of $30 000 to “Get Started” on his/her dream.





Toyosi Akerele – Ogunsiji – Social Entrepreneur, Founder and CEO of Rise Networks.

Adama Ndiaye – Senegalese Fashion Designer with a  Fashion label ‘Adama Paris’ and Founder Dakar Fashion Week

Fred Swaniker – Ghanaian Serial entrepreneur and leadership development expert, Founder African Leadership Academy


Tour Overview