This is the exact amount Judas Iscariot betrayed Jesus Christ for and then Hung himself to a Tree after he realised his Foolishness.

12 Shekels
Today, Jesus Christ is worshipped, revered and celebrated as the Messiah across the entire World by Millions of People.
Judas Iscariot is documented in History as a Traitor, a Coward and a Nonentity.
Our Enemies are so Cheap.
May their collective worth be of mere coins while our Names and achievements are written boldy in Gold.
Hello from the Holy Land.
The Son of God is lifted High.